Are You Avoiding Social Media?

February 3, 2011

Avoidance can be a big mistake. If you don’t understand how social media can help your business, find out quickly. If you are not on board soon, you will be left in your competitors’ dust. Companies that get started with social media are experiencing results in terms of increased sales and visits to their websites. You don’t have to know everything about social media to get started….just GET STARTED!!!

If you don’t have a Facebook page, sign up immediately at www.facebook.com. If you don’t think your customers and associates are there, take a few minutes to read these statistics:  http://www.facebook.com/press/info.php?statistics. You may even want to look up your employees and present customers. We also highly recommend http://www.LinkedIn.com for your business. This is one of the best business-to-business social media sites.

When we receive calls from prospects for Innovative Consulting Group’s marketing services, the callers have usually searched for information about us prior to the call. It saves time explaining our services over and over and gives them confidence to pick up the phone. It is not enough to have a website anymore. Your customers and potential customers want to know more about you. Social media is where they learn to trust that you care about their needs, have experience, and are knowledgeable.

The more a company uses social media and sees the results, especially in terms of increased revenue, the more time they spend using it. You too will find that it pays to get involved.

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  1. [...] This post was mentioned on Twitter by socialmedia247, Christophe. Christophe said: Are You Avoiding Social Media? « Innovative Consulting Group: When we receive calls from prospects f… http://bit.ly/fjMrOr #innovation [...]

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